So you want to be a freelancer, huh? Here’s how I went about getting started and, hopefully, you’ll learn from both my mistakes and my achievements.
- Establish a social media presence
When it comes to freelancing, social media can be a lifesaver. You can utilize social networking platforms like Facebook, Twitter, and LinkedIn in order to get referrals and build a client base.
- Build yourself a website
Even if it’s just a simple WordPress site like what I’m running here, it’s going to help. It’ll give your clients a place to go to review your work and contact you when they need you. I’d also suggest creating a public Facebook profile dedicated to your writing.
- Establish your own individual voice
Because nobody will want to work with you if you sound like every other run-of-the-mill freelancer out there. Set yourself apart from the crowd by establishing your own unique branding and voice. Write in ways that’ll make potential clients think, “Wow, (s)he’s something special!”
- Create a public portfolio
Show potential clients exactly what you’re capable of by showcasing your work on a public site. You can use WordPress for your portfolio or, if you want something a little bit more specific, you can opt to use a website like Contently.
- Put out feelers everywhere
And when I say “everywhere,” I mean everywhere. Create a Facebook post to advertise your services, join a freelancing site like UpWork, check out job posting boards like Media Bistro, and utilize free resources like Freelance Writing Gigs.
- Market yourself
I know it feels weird to talk about your accomplishments but marketing yourself is another part of the job. Whether you decide to use Google AdWords to promote yourself and your services or you opt for a Facebook promotion, just make sure you’re always looking out for new ways to reach potential new clients.
Hopefully, you’ll find some of this advice helpful. I know it’s a short and simple read but that’s exactly what I intended it to be. I’ll expand upon this in later posts and, when I find the time, I’ll tell you all about how I went from being a complete and utter failure to a freelancer with pretty regular work.
What was your first freelancing experience like? Leave a comment below!
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